What Trump's Opponents - and the media - don't understand about his popularity

Howard Stern has earned hundreds of millions of dollars saying outrageous things on network radio and now Sirius.  Those running against Donald Trump, vexed by his popularity with the voters and the adoring crowds, would do well to revisit this dialogue from the 1997 movie Private Parts, a somewhat biographic representation of Stern's ascending career:

Researcher: The average radio listener listens for eighteen minutes. The average Howard Stern fan listens for - are you ready for this? - an hour and twenty minutes.

Exec: How can that be?

Researcher: Answer most commonly given? "I want to see what he'll say next."

Exec: Okay, fine. But what about the people who hate Stern?

Researcher: Good point. The average Stern hater listens for two and a half hours a day.

Exec: But... if they hate him, why do they listen?

Researcher: Most common answer? "I want to see what he'll say next."